LONGSAL: incubation support most beneficial for already operational companies
Longsal is a Latvian company that develops personalised, data-driven solutions in the field of longevity and preventive health. The company’s operations are based on testing, including genetic and gut microbiome testing, as well as the development of individually tailored recommendations and dietary supplement solutions. Currently, the company operates in Latvia and export markets in Germany and Ireland. Approximately 80% of the company’s business comes from the local market, while about 20% comes from foreign clients.
Cooperation with the Investment and Development Agency of Latvia (LIAA) has played a significant role in the company’s development. LONGSAL has utilised several support instruments, including participation in a business incubation programme at the LIAA office in Madona, through which it received support for administrative services, employee salaries, and development projects.
The company’s founder and CEO Helvijs Cēbers emphasises that the support provided by LIAA has brought both practical and financial benefits to the company. “LIAA’s support has given us not only funding but also a practical opportunity to grow and develop. For a new company, it’s not just about resources, but also the chance to move our plans forward faster,” the CEO says.
At the same time Mr Cēbers notes that, in his opinion, the incubation programme is particularly valuable for companies that have already reached a certain stage of development and are actively operating in the market. At this stage, the company has a clearer understanding of its priorities and can use the available co-financing more effectively.
“In the first years of operation, an incubation programme helps to establish focus and define development directions. However, the full benefit is often realised when the company is already actively operating, understands its needs, and can immediately apply the support to specific areas, such as equipment, services, digitalisation, or cost optimisation,” notes the CEO.
Mr Cēbers emphasises that the practical aspect also plays a significant role in state support programmes: the opportunity to receive consultations, discuss next steps, and understand how to use available tools more effectively. “It is very valuable to know who to turn to, who to call, and with whom to discuss current issues. This gives the entrepreneur a sense of security and helps them navigate the opportunities more quickly,” Mr Cēbers notes.
He also speaks highly of his day-to-day collaboration with LIAA representatives, highlighting their helpful attitude and interest in the company’s development. “In my experience, communication has been very good people are responsive, interested, and willing to dig deeper. This is important because the company’s development process often requires quick solutions and clarity on the next steps,” the CEO says.
Information material prepared with the support of the European Regional Development Fund
